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GREEN BAY ROTARY CLUB AWARDS SECOND ANNUAL COMMUNITY LEADERSHIP AWARD

 

Finco recieves award

The Rotary Club of Green Bay has selected Susan Finco as the recipient of its second annual Community Leadership Award. Susan is owner and president of Leonard & Finco Public Relations, Inc. The award winning, full service PR firm, based in Green Bay, has clients throughout North America.

 

"Susan lives what this award - and Rotary - are all about," said Michelle Knaus, President of the Rotary Club of Green Bay. "She is a business and community leader who has done so much in her industry, with her business and in the community."

 

The Community Leadership Award was established in 2009 to recognize someone who:

  1. has shown leadership in Brown County, within their own industry,
  2. excels at growth and job creation for their organization or the community, and
  3. follows the Rotary "Four Way Test" relating to truthfulness, fairness, goodwill and ethics.

 

In addition, the business or organization should have $15 million or less in annual sales and 5-99 employees.

 

"I am truly humbled to be recognized by an outstanding organization like Rotary," said Finco. "There are so many people in this community who do great things, and there are many people who have helped me through the years. I've had such strong support from family, friends, business and the community that I believe this award is a reflection of them. I have to say thank you to them, as well as to Rotary."

 

Finco's business and community involvement is extensive. On the business side: She co-founded Leonard & Finco with business partner Charlie Leonard in 1992. She became sole owner in 1999. At that time, the firm had an extensive Wisconsin client base and one employee. Since that time, the firm has grown to 11 employees, with clients throughout North America. Prior to co-founding L&F, Susan was an award-winning broadcast journalist. The firm is known for its work in issues management, media relations, social media, image campaigns and crisis management.

 

L&F recently received 16 "Premier Awards" from the Public Relations Society of America (PRSA) - Northeast Wisconsin Chapter for its work. L&F's employees are encouraged, and given time during work hours, to volunteer with local nonprofit organizations. Susan developed the idea for "A Pair & A Spare, Brown County's Undercover Challenge, a yearly collection of new socks and new underwear for those in need in Brown County. Partnering with the Brown County Coalition on Homelessness and Housing, the effort collects thousands of essential items for those in need. Susan routinely counsels and meets with students interested in the public relations field.

 

In addition to running L&F, Finco is actively involved in civic and community organizations, including:

  • Green Bay Packers Board of Directors.
  • Chair of the Community Relations Committee and a member of the Directors Affairs Committee.
  • Bellin Health System -Board of Trustees.
  • UW-Green Bay - Board of Trustees.
  • Better By the Bay - Board of Directors.
  • New North - Branding & Marketing Committee.
  • 65 Roses Sports Club - Board of Directors.

 

Finco is a past board chair of the Green Bay Area Chamber of Commerce and remains active in the Chamber. Susan is also a past president of the Rotary Club of Green Bay. In addition, she has helped raise millions of dollars by serving on steering committees raising funds for a variety of area organizations, including: YWCA of Green Bay & DePere; Bellin Health System - Emergency Pavilion Campaign; and UW-Green Bay

 

Awards and recognition received by Finco in the past include: In 2010 she was one of 160 invited civilian participants in the Army War College's National Security Seminar; In 2009 she was recipient of Northeast Wisconsin's "Edge Award." In 2002 she was recipient of the Green Bay Area Chamber of Commerce "Small Business Person of the Year Award"; and In 2000 she was recipient of the Chamber's "Athena Award."

 

Susan Finco received the Community Leadership Award, and Rotary International's distinguished Paul Harris Fellow Award, at the Rotary Club of Green Bay's luncheon meeting on February 28th, 2011 at the Hotel Sierra.

 

A list of previous Community Leadership Award recipients is on the following page.

 

   

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